Vudu Audience Matching

Vudu uses 1st party Walmart data, plus independent third-party sources to match users to their Walmart accounts and verify their behavior. 


Shopper Targeting

Walmart’s unique data connection allows you to target Vudu users based on their online and in-store Walmart buying behavior across categories. 


Content Targeting

Whether you’re advertising in the entertainment space, or just trying to reach viewers based on their content affinity, we offer rating and content blacklisting and whitelisting.