Vudu is Walmart’s Free-On-Demand Movies and TV platform featuring premium, targetable and retail-connected ad placements.




With best-in-class data connectivity and a suite of products to drive and measure sales intent, Vudu has the solutions your brand needs. Our expert sales team can help you find the right fit



In addition to targeting driven by viewing habits, Vudu users are directly connected to their Walmart purchase data, enabling un-rivaled in-store and online purchase behavior targeting.



Vudu offers the only true closed-loop sales lift measurement on your premium TV campaigns. Plus, with Nielsen integrated on all devices, you’ll know your target is hearing from you.


“Our aim is to make Vudu a national ad buy you can’t resist … don’t just think of Vudu as Walmart TV; think of it as better TV.”

—Julian Franco, Head of Vudu AVOD